Lemmo ONE e-bike
🎥 shot on the streets of Berlin
urban riding, reimagined.
Lemmo’s hybrid bike blends smart mobility with modular thinking. one twist switches between manual and electric riding.
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designboom lab · case study
the stories behind the objects.
for Red Dot, designboom lab built an editorial and video campaign around a curated set of 2023 winners: their purpose, their people and their process.
berlin · chongqing · dublin · italy · 2023 · in collaboration with Red Dot Design Award
campaign highlights
what it delivered.
623,299
total impressions
84,701
video views
63,200
clicks to partner content
62,091
in-depth article reads
5,446
social engagements
scope of work
editorial planningstory selection & copywritingon-location videopublication & global amplificationsocial rollout
published to designboom’s global audience, the series took the award beyond the jury room and in front of millions of engaged readers across our editorial and social channels.
five winners
the series.
Changan Deepal SL03
🎥 studio visit in Chongqing
electric elegance in motion.
the Deepal SL03 pairs sports-car styling with EV innovation and redefines the carmaker’s future-forward identity.
read the full storyGuinness MicroDraught 2.0
🎥 on-site shoot in Dublin
the perfect pint, without a keg.
a pocket-sized system that delivers the brand’s iconic two-part pour anywhere in the world.
read the full storySamsung T7 Shield SSD
🎥 real-world use and design process
tough, tiny, built for extremes.
rugged, pocket-sized and water-resistant portable storage, engineered for creators on the move.
read the full storyGiovanni Barbieri · Blooming
🎥 filmed in Italy with the designer
art and architecture meet on the floor.
a modular parquet system that turns rooms into floral compositions, combining artistry with CNC precision.
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